The President Of JetBlue's Venture Capital Firm Is A Renaissance Woman Who Just Might Transform Air Travel

Bonny Simi is the president of JetBlue Technology Ventures — the venture capital arm of JetBlue Airways.

Founded in 2016, Simi's JetBlue team is an unlikely presence in Silicon Valley's start-up scene. Airlines usually don't spend much time investing in early-stage tech start-ups. And, yet, here they are.

In many ways, it's only fitting that the leader of this unorthodox firm is someone who took such an unorthodox route to get here.

A to-do list for life

The Mt. Baldy, California native told Business Insider there was one point in her youth that helped her determine what she wanted to achieve.

During a high school assembly, the motivational speaker John Goddard challenged the students to make a list of 100 things they wanted to accomplish in life.

"I thought to myself, I can't think of 100 things to do, but I can think of five," she said.

A JetBlue Embraer E190 airliner.
It's common for people to come up with to-do lists. It happens every day. But Simi's list is special. If not only for its varied interests and sheer ambition but also for the verve with which she tackled each entry — to go to a good college, to work in television, to become a pilot, to compete in the Olympics, and to build a log cabin.

After high school, Simi, then known as Bonny Warner, ticked off the first entry on the list. She attended Stanford University on a field hockey scholarship.

The president of JetBlue's venture capital firm is a renaissance woman who just might transform air travel
No major bank CEO thinks a female or person of color is likely to succeed them
Nigeria to get new airline in November 2017
JetBlue is going to London in 2021
Where to Travel in 2019
UK government apologises for revealing private email addresses of hundreds of EU citizens
The Most Creative People of the Year
Suzette Martinez Standring: Spiritual retreats proven to lower depression
2 big banks are backing a startup doing for global trade what Google did for advertising